Being extraordinary

I heard a sermon yesterday that spoke about being called into ministry. During the sermon, the pastor used the example of women who choose to become stay-at-home moms. He said that many times, they feel frustrated by the “ordinary” role of parenting when they are pulled by the idea of doing other, more “extraordinary” things in life. His point was that the role of parenting, raising young children and instilling in them education, wisdom and love was an extraordinary and vitally important calling. While it may not gain the prestige and attention of other endeavors, the decision to be a be full-time parent can produce a bounty of goodness.

I immediately realized the significance of that point! We aren’t always given the sexiest tasks to handle in life. However, it’s the way we handle the “ordinary” things that truly make us extraordinary.

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Stop

Our world moves at a blinding speed. Most people I know have the attention span of schizophrenic chipmunks. At work, we’re constantly moving to the next thing, putting out fires, solving problems. I work at an architecture firm where creativity is supposed to coarse through the very veins of the office. Sometimes I feel as though we’re moving so fast, creativity becomes an afterthought. 

All this rushing around got me thinking. How do we encourage creativity from those around us in a world of tight schedules and endless distractions?

I think in a broader sense, we have to slow down. We have to build each other up. Learn to recognize when someone is excited about a project. Heap coals onto that fire. Compliment them in front of others and applaud their passion. By slowing down and taking notice, we’ll discover other people’s creative abilities and our own creative fire will be fueled in the process.

In a much simpler sense, its a small pile of magnets on Jason’s cubicle wall that changes a little everyday as passerbys add their creative touch. Everchanging, never perfect, always inspiring. It may be a small pile of metal, but at least once a day, it causes someone to STOP and create.

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Adapt-A-Door Project continues

The TRO Jung|Brannen design team had their second meeting yesterday to discuss the concept for the Adapt-A-Door contest. I updated the team’s blog with some pictures from the meeting. Our next meeting is Friday to finalize the concept. In the meantime, media outlets have started to contact Memphis Heritage about the project. Thankfully, our Best In Show placing last year and the blog are keeping us in the news as well. I’ve already noticed an increase in traffic in Google Analytics.

http://stack-project.blogspot.com/

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Shining Eyes

So, I’ve been told by friends and family that I can sometimes be a little over passionate about things, especially politics, music and food. Maybe that’s the reason that this talk blew my mind. One, it opened my eyes to classical music in a way never described to me, and two, it pushed me to become a better, more passionate individual towards those around me. I hope that I always ask myself the question, Who am I being that those around me’s eyes are not shining?

According to Ted.com,

“Since 1979, Benjamin Zander has been the conductor of the Boston Philharmonic. He is known around the world as both a guest conductor and a speaker on leadership — and he’s been known to do both in a single performance. He uses music to help people open their minds and create joyful harmonies that bring out the best in themselves and their colleagues.”

http://benjaminzander.com/

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Drink to your health

Mens Health published this article on the 20 worst drinks in America. What most people got out of it is that we drink WAY too many calories. What I got out of it is that there are quite a few despicable advertisers out there. Read your labels people…please.

http://eatthis.menshealth.com/slideshow/20-worst-drinks-america-2010

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Becoming Media Efficient Happy Hour

Yesterday, I hosted a short seminar on how our office can become media efficient. After sending around a short survey, I discovered that many of my coworkers did not use RSS feeds, Google Alerts, or other technologies to organize their media intake. The survey also questioned smart phone usage and whether people were utilizing RSS apps, news apps, etc. Using the survey results, I put together a presentation showing people how stacks of publications could be perused in a matter of minutes with just a few mouse clicks. After some snacks, a little beer and wine, we dove into a Media Scavenger Hunt where I asked people to team up and gave 10 minutes to find a series of topics in the scattered publications on the table. The competition was a blast and the result was people received an easy introduction into the inefficiencies of our growing information market.

My goal is that as our office gets more media efficient, we can all become more educated, more current and in turn, bring in more work by always staying on top of our game. Plus, we all need happy hour every now and then.

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The Spinning Hourglass

Upon hearing that Apple just unveiled the new iPhone 4, I took to the internet to find out more. Half a dozen internet videos later, and I’m more focused on the amount of ads I had to sit through than the iPhone’s new sleak design. Correct me if I’m wrong, but isn’t the internet supposed to streamline information gathering? Aren’t we designing systems for faster uploading, downloading and streaming?

One of the greatest advantages to the World Wide Web is that we can now access information instantaneously.  The word instanteous typically means “without waiting.” I’d like to meet the advertiser who thinks that modern advertising is best served through a 15 or 30 second commercial shown before a video. They tell you that “your video will begin shortly” and then proceed to force feed you a product that many times has little or nothing to do with what you are watching in the first place. It is exactly like watching the spinning hourglass. You click on a link and then wait for the page or video to load while they give you a spinning hourglass as if it is there to soothe your impatience. Now, you get a countdown as their short commercial precedes the video.

If we are striving for speed and efficiency in our ability to gather information, shouldn’t be trying to defeat the spinning hourglass, not replace it with uninvited advertising fodder?

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Raise The Roof design competition

TRO Jung|Brannen entered their regenerative community concept into the first annual Raise The Roof Design Competition. Every “Like” vote gets another score for the people’s choice award. See the video below and follow the link to more info on the competition! Jason Jackson from my office was part of the original concept team and put together the animated scheme you see below.

Raise the Roof

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Villagers = Most Impressive

It isn’t very often I come across music that I immediately fall in love with. Thank you Brandon Kinder for showing me this.

Villagers Website

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Remove The Clutter

I realized today that I have a real aversion towards cluttered websites. You know the ones I’m talking about. There’s ads on every spare part of the page. Things are blinking, moving, popping up in my face. No wonder Americans are all plagued with ADHD. On many of those sites, it’s hard to even find what is the real information. I’m not positive the owner of the site knows the difference anymore.

I will completely write off a site that has a certain amount of ads or clutter on it. I have been recommended websites for information, seen the amount of advertising on it and immediately left. Are we really at a point as marketers where we have to inundate the masses to get their attention? Is the new strategy to annoy the customer to the point that they click on the link just to get it to stop blinking, singing or jumping up and down? I call that fly swatter marketing. Buzz around their head long enough and maybe they’ll take a swing.

We can do better than that.

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