September 27, 2007, 10:51 am
Herrington Marketing is joining forces with MDADA, The Memphis Downtown Association of Artists and Dealers, to re-brand this up and coming neighborhood. We are working with the artist, John Childress to create a neighborhood brochure that will include all of the shops, galleries, and restaurants. We have already come up with a new logo that will be implemented in all of our branding efforts. There is also discussion of having a second night similar to trolley night. This night would not be open to the general public but would be tailored to art buyers and a high end clientele. We are excited about the South Main Historic Arts District and look forward to helping create a unified look for this Memphis neighborhood.
South Main at Night- Photo by Brandon Herrington

September 26, 2007, 4:48 pm
Search Engine Optimization or SEO for short, is the way that web designers create pages that will appear as high as possible in search results for certain keywords. For example, if you were a Search Engine Optimization company in Memphis, TN, you would want your website to pop up first for phrases like, “memphis SEO company, Memphis Web designer, tn web marketing, etc.” At Herrington Marketing we strive to implement SEO into every website we produce. Here are some links to more information on SEO.
Wikipedia on SEO
SEO Chart- Large SEO company
SEO chat
September 26, 2007, 3:53 pm
Mode du Jour is having a Have Lunch On Us customer appreciation party. Herrington marketing came up with the idea and used the brand new Mail Yourself program to send an html email newsletter to their mailing list. That coupled with well placed direct invitations to several offices downtown ensures that Mode du Jour will have a successful event. Part of successful marketing is bringing the customers to you in creative ways; thinking outside the box. Print Ads have proved unsuccessful for this downtown Memphis women’s boutique, but special events with targeted clientele has proven to be a real winner for them. Check the link in our clients list to learn more about Mode du Jour.

September 25, 2007, 5:14 pm
I am learning the art of photography and just started working with lighting and people. These shots are of my wife Emilee taken in downtown Memphis. One of the advantages of having a blog like this is the ease in which you can update information, and add content. All of which helps your search engine standings. You can learn more about Search engine stuff at
herringtonmarketing.com


September 24, 2007, 12:37 pm
We went out to the Millington Airshow this weekend. Here’s some pictures I took. See how easy free photo services like photobucket can be implemented into your blog.



September 21, 2007, 1:26 pm
Herrington Marketing has landed Ben Ferguson as a client. Ben is the youngest nationally syndicated talk show host in the country and also has a local show on AM600 in Memphis, TN. We are helping develop a brand image for him and launching his sales campaign. A new website is in the works but for now, you can read more about him at
www.wrecradio.com
If you are interested in advertising with Ben, please contact us at
Herrington Marketing
September 21, 2007, 1:19 pm
Advertising Agency Info
American Association of Advertising Agencies
Memphis Ad Federation
Memphis Ad Agency
American Ad Federation
West Tennessee Advertising Federation
These are links to valuable information concerning advertising agencies. There is information on Memphis marketing, Tennessee marketing, and National Advertising. A part of our Memphis Marketing blog, we will strive to include as much information about our field in this blog. Please check back often and visit our website at www.herringtonmarketing.com
September 19, 2007, 2:58 pm
Signs First has a new website thanks to Herrington Marketing. We used php programming to create a corporate site that boasts updated information on all thirty locations, with the ability to receive quotes from any location in the country. With Search Engine Optimization, we plan to update their Google search status and hopefully drive more business to the individual stores. Herrington marketing looks forward to working further with Signs First to handle more of their marketing and branding needs.
www.signsfirst.com
September 1, 2007, 1:03 pm
Lindsey’s resort on the Little Red River is a full service trout fishing paradise in Arkansas near Heber Springs. They offer cabins, lodges, the Pot O’ Gold restaurant, and fishing excursions for trout fishing in one of the most scenic places in Arkansas. They hired City Storm Media to redesign their site and us to do Search Engine Optimization for them. We have updated their status on the web and are currently working to add valuable links to their site throughout the web. If you are looking for a great inexpensive weekend vacation, Lindsey’s Resort is definitely the place to go. If your lucky this fall, you might just see us out there with poles bent towards the rainbows we’re catching. Check out their new web presence.
www.lindseysresort.com